Lagardère: Elle magazine launched in Lithuania

(CercleFinance.com) - On Tuesday, Lagardère announced the launch of its women's magazine Elle on the Lithuanian market, bringing the total number of its editions worldwide to 45.


While the website and social networks were launched on January 1, the first Lithuanian issue of the magazine hit newsstands on February 1, the French media group said in a press release.

The operation, launched in partnership with local publisher VsI Mados Akademija, aims to establish the Elle brand as a major player in the Lithuanian media market, which Lagardère believes is currently undergoing rapid change.

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