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L'Oréal: takes stake in Prinker Korea

( - L'Oréal announces that, through its venture capital fund BOLD (Business Opportunities for L'Oréal Development), it has acquired a minority stake, in the micro-printing start-up Prinker Korea.

Prinker Korea has invented and manufactured the first ever digital non-permanent tattooing device.

L'Oréal and Prinker have collaborated together for several years before unveiling their CES 2023 award-winning innovation: L'Oréal Brow Magic. It is the first handheld electronic eyebrow make-up applicator that enables you to achieve the precise shape you want.

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