Colgate-Palmolive: buys oral care brand Hello
(CercleFinance.com) - Colgate-Palmolive has agreed to acquire Hello, one of the fastest-growing premium oral care brands in the US, the consumer goods giant said on Friday.
Hello's products - which include adult and kids toothpaste, mouth wash, toothbrushes and floss - have a strong appeal amongst younger consumers, the company said. They are sold only in the US.
The acquisition will be financed with a combination of cash and debt and is currently expected to close by February 2020, Colgate said. Its financial terms were not disclosed.
Copyright (c) 2020 CercleFinance.com. All rights reserved.
Hello's products - which include adult and kids toothpaste, mouth wash, toothbrushes and floss - have a strong appeal amongst younger consumers, the company said. They are sold only in the US.
The acquisition will be financed with a combination of cash and debt and is currently expected to close by February 2020, Colgate said. Its financial terms were not disclosed.
Copyright (c) 2020 CercleFinance.com. All rights reserved.