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Worldline: partnership with Livescale in 'live shopping'

(CercleFinance.com) - Worldline today announced a partnership with Livescale, a pioneer in the adoption of "live shopping", a new trend in online commerce that involves retailers, influencers and celebrities promoting products and services to consumers through live videos.


Together, Worldline and Livescale will offer an all-in-one commerce solution and integrated in-video capabilities across social media and online portals, offering 150 online payment methods for consumers to choose the payment that best suits them.

Livescale says that live shopping can triple or even sextuple brand sales, and boost conversion and customer acquisition rates by 39% and 40% respectively.

It added that "Live shopping is seeing impressive payment volumes... boosting brands sales by a factor of three to six, a conversion rate up of 39% and new customer acquisition rate of up to 40%".


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