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TF1: Liberum raises its target price.

(CercleFinance.com) - On Friday Liberum raised its target price on TF1 from 13 euros to 14.
5 euros after raising its advertising revenue forecasts for fiscal year 2017.

The investment bank is now more confident about the French advertising market in the second half.

It adds that the government must consider the possibility for the distribution, book and cinema sectors to advertise on television, which represents over 20% of the expenses for TF1's competitors. Liberum expects a decision to be made in the next few days.


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