Zalando: 'Cyber Week' sales smash new records
(CercleFinance.com) - Zalando acquired a record number of new customers over the shopping period from Black Friday to Cyber Monday, the German online fashion retailer said on Tuesday.
The Berlin-based platform acquired around 840,000 new customers during its fifth "Cyber Week," leading to a 32% jump in gross merchandise volume (GMV) compared with the same period last year, it said.
On Black Friday alone, around 7,200 orders were placed per minute at peak times, breaking last year's milestone of 4,200, the group added.
The most-purchased articles during Black Friday were black leggings, t-shirts with a logo and black sneakers, Zalando said.
The share was up almost 2% in Berlin on this news.
Copyright (c) 2019 CercleFinance.com. All rights reserved.
Copyright (c) 2020 CercleFinance.com. All rights reserved.
The Berlin-based platform acquired around 840,000 new customers during its fifth "Cyber Week," leading to a 32% jump in gross merchandise volume (GMV) compared with the same period last year, it said.
On Black Friday alone, around 7,200 orders were placed per minute at peak times, breaking last year's milestone of 4,200, the group added.
The most-purchased articles during Black Friday were black leggings, t-shirts with a logo and black sneakers, Zalando said.
The share was up almost 2% in Berlin on this news.
Copyright (c) 2019 CercleFinance.com. All rights reserved.
Copyright (c) 2020 CercleFinance.com. All rights reserved.