Publicis: acquires Practia in LatAm

(CercleFinance.com) - Publicis Groupe has announced the acquisition of Practia, dubbed a leader amongst independent technology companies in Latin America, providing digital transformation services for businesses.


Practia will join Publicis Sapient, Publicis' division specialising in the digital transformation of companies.

This acquisition will enable Publicis Sapient to penetrate the Latin American market, one of the fastest growing regions in the world in terms of digital business transformation.


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