Microsoft: acquires New York start-up Promoteiq
(CercleFinance.com) - Microsoft announced late on Monday that it has acquired PromoteIQ, a New York based start-up specialized in marketing technologies for online sellers.
PromoteIQ provides brands and online retailers with tools to increase the visibility of their products, particularly through targeted promotions.
The SoHo-based start-up has also developed a full series of real-time analytics solutions that let customers track sales and the number of page views.
On its website, PromoteIQ boasts the trust of groups such as the Kohl's department store chain and Office Depot.
The company says that Microsoft's support will enable it to accelerate its growth by improving its expertise in artificial intelligence, while providing it with a global dimension.
Copyright (c) 2019 CercleFinance.com. All rights reserved.
PromoteIQ provides brands and online retailers with tools to increase the visibility of their products, particularly through targeted promotions.
The SoHo-based start-up has also developed a full series of real-time analytics solutions that let customers track sales and the number of page views.
On its website, PromoteIQ boasts the trust of groups such as the Kohl's department store chain and Office Depot.
The company says that Microsoft's support will enable it to accelerate its growth by improving its expertise in artificial intelligence, while providing it with a global dimension.
Copyright (c) 2019 CercleFinance.com. All rights reserved.