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Amazon: Jefferies says 'buy' before festivities

(CercleFinance.com) - On Tuesday an analyst at Jefferies confirms his "buy" rating on the Amazon share, supported by the results of a survey about consumers buying intentions ahead of the festive season.


"Our inaugural holiday spending survey results suggest 88% of respondents plan to purchase from Amazon this holiday season, significantly more than WMT at 42% and TGT at 34%. E-comm holiday sales growth is expected to accelerate to 14% this year (...). We think AMZN will be best positioned..." Jefferies notes.

The broker therefore confirms its target price of 2,180 dollars for the share (23% upside potential).


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