Vivendi: Havas and CMG create agency in Los Angeles
(CercleFinance.com) - Havas, a subsidiary of the Vivendi group, has announced the creation of the Annex Tower Creative agency with Capitol Music Group (a Universal Music Group label, whose artists include Paul McCartney and Katy Perry.
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It will be located in the Capital Records Tower in Hollywood.
Annex Tower Creative will enable collaboration between the brands and artists through CMG's many labels, as well as unique partnerships within music, entertainment, art, fashion and brands, which will create new trendsetting content and experiences. This innovative partnership between two of Vivendi's entities will offer new revenue opportunities for artists, labels and brands, Havas said.
Copyright (c) 2018 CercleFinance.com. All rights reserved.
..).
It will be located in the Capital Records Tower in Hollywood.
Annex Tower Creative will enable collaboration between the brands and artists through CMG's many labels, as well as unique partnerships within music, entertainment, art, fashion and brands, which will create new trendsetting content and experiences. This innovative partnership between two of Vivendi's entities will offer new revenue opportunities for artists, labels and brands, Havas said.
Copyright (c) 2018 CercleFinance.com. All rights reserved.