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Ubisoft: Midcap Partners reiterates strong buy rating

(CercleFinance.com) - Midcap Partners has strongly reiterated its buy recommendation on Ubisoft shares, which the broker accompanies with a target price of 119 euros.


In a report, analysts review press reports about a possible divorce between Electronic Arts and FIFA, which is reportedly demanding 1 billion dollars for the renewal of their licensing agreement.

While the US publisher has become ultra-dependent on its external licenses such as NHL, PGA and Formula 1, the fact that its share is trading at a 10% stockmarket premium to Ubisoft does not make sense, Midcap Partners says.
The latter owns the majority of the licenses it markets and therefore deserves a premium, it adds.

The share is currently up slightly at just under 46 euros.


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