Pernod Ricard: digital partnership with JCDecaux

(CercleFinance.com) - Pernod Ricard and JCDecaux have announced an innovative digital partnership in data management with the deployment of the Data Portal, a tool that has been developed since 2015 by the IT team of the spirits giant's data center of excellence.



"This solution enables a company to centralise, in a single point, all the data from its different entities around the world, facilitating their use and sharing", the groups say, which will help them in their transformation aims.

The collaborative alliance between Pernod Ricard and JCDecaux will accelerate the development of new functionalities and technologies around data. It will then be able to open up to other non-competing companies.


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